Ulster Bank appoints new head of product marketing

Ulster Bank has today announced the appointment of Patrick Farrell as head of product marketing.

Ulster Bank has today announced the appointment of Patrick Farrell as head of product marketing.

Farrell will have responsibility for product marketing in the bank’s retail division including mortgages, savings and investments, personal current accounts and personal loans.

Prior to his current position, he was responsible for marketing Ulster Bank’s youth and current account strategies. Patrick is a graduate of UCD and the Smurfit Business School.

Commenting on the announcement, Mike Bamber, chief executive of Ulster Bank Retail said: “I am delighted to announce Patrick’s appointment as Head of Product Marketing.

“His appointment will help Ulster Bank to continue to deliver real choice, real innovation, and real service differentiation in Irish retail banking as we proceed with our stated aim of becoming the number one bank on the island of Ireland.”

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