Updated check boosts Burberry profits

Fashion house Burberry said today that updated versions of its trademark check had helped drive a 17% hike in annual profits to £164.4m (€239.2m).

Updated check boosts Burberry profits

Fashion house Burberry said today that updated versions of its trademark check had helped drive a 17% hike in annual profits to £164.4m (€239.2m).

The group, which has been moving away from its traditional beige pattern in recent years, said blue and pink versions of the print had refreshed its collections.

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