Spar to enter Chinese market
Spar International today announced it has signed a licence agreement with local Shandong retailer Jia Jia Yue Supermarket Co Ltd to introduce the Spar brand to the Chinese retail market.
Spar International was recently chosen by the Chinese government as a voluntary chain for independent retailers and to assist in protecting the independent food retailing sector ahead of the planned opening of trade borders in December 2004.