Vodafone and WB Online announce link-up

Vodafone and Warner Bros Online have signed a distribution deal which will bring Warner Bros Entertainment brands, as well as current information on upcoming projects, to Vodafone customers.

Initially Warner Bros will provide Vodafone with games, screensavers, alerts and other mobile applications based on its popular brands such as Looney tunes, the Matrix and Harry Potter.

Vodafone and Warner Bros Online will then collaborate on the development of "made for mobile" content, created exclusively for wireless platforms, which will include video content.

No financial details of the agreement were disclosed.