Tesco sales spurt puts pressure on SuperValu

Latest figures — for the 12 weeks to September 10 — from consumer insights agency Kantar Worldpanel show Irish grocery price deflation eased to 0.4% but that falling prices failed to stunt market share growth for the big players.
Tesco has a a 22% share of the Irish grocery market; just 0.1 percentage point lower than leading player SuperValu.