Irish hotels ‘must stay competitive’

Irish hotels enjoyed the sixth year of turnover growth with occupancy levels back to pre-recession levels — but have been warned they must remain competitive or risk losing out to other European cities.

The annual Crowe Horwath hotel industry survey, which is compiled from Irish hotels’ 2016 accounts, found that the national room occupancy level for 2016 was 74%, up from 71.1% on the previous year.

The average room rate charged across all hotels at €104.11, up from €92.15 in 2015, the survey found.