Dixons to sell Irish mobile business

Electrical goods group Dixons-Carphone has decided to pull out of the Irish mobile communications market and sell its stuttering iD Mobile arm.

The group is better known for its Currys, PC World and Carphone Warehouse retail chains. It launched iD Mobile two summers ago on the back of a €30m investment and targeted a 6% share of Ireland’s mobile market within five years.

However, despite heavy investment including €6m being spent on a data centre to support operations, the service has only picked up around 30,000 subscribers.