Shane Long company profits top €360,000 mark

Accumulated profits at the marketing company owned by Irish international footballer Shane Long rose nearly €53,000 to €360,332 last year, new accounts show.

The latest filing for the Ireland and Southampton striker’s Springfield Promotions — established six years ago to exploit the Tipperary-native’s commercial opportunities — also show that the firm’s cash pile rose €68,500 to €415,054 during 2016.

Long — who scored one of Ireland’s most famous goals when he netted the winner in the crucial European Championship qualifying tie against Germany in Dublin in October 2015 — is the company’s sole shareholder and is listed as a director, along with his siblings, Elaine and Eamonn Óg Long.