Porsche to add 1,400 jobs as electric sports car plan revs up

Porsche will add more than 1,400 new jobs as it revs up development of its first all-electric sports car to challenge Tesla Motors and plans an initial annual production volume of more than 15,000 vehicles per year.

Some 900 positions will be created in production, 300 in development and 200 in administration for the project dubbed “J1”, personnel chief Andreas Haffner said at a press briefing in the car maker’s hometown of Stuttgart in Germany.

Porsche, a luxury division of Volkswagen, is also seeking about 100 information-technology specialists, 50 digital experts and more apprentices, part of an industry-wide hiring push as car makers try to compete with the likes of Google and Apple in connected-car technology.