Jameson sales drive Pernod Ricard revenue growth

Sales of Jameson Irish Whiskey helped drive a 4% rise in sales in the first nine months of parent group Pernod Ricard’s current financial year.

The international drinks giant also owns the likes of Absolut vodka, Beefeater gin, Malibu rum and The Glenlivet Scotch. Yesterday it reported sales of just over €6.8bn for the nine months to the end of March.

Pernod Ricard doesn’t break down the sales performance of individual brands outside interim or annual results. However, it said yesterday that the 1% sales’ increase in its key ‘top 14’ brand category has been “driven notably by Jameson and innovation”.