Small Business Column: Kieran Harte, Uber
We’re a technology platform that provides passengers with drivers of various vehicle types. For example, if I was wanting to get a taxi ride I would, via my smartphone, tap a button on the phone and within minutes there is somebody to take me off to my destination. This is all digitally done, so at the end, when somebody reaches their destination, the passenger and driver are able to rate each other and you will also get a map reading of your route and receipt as well. The security side of it includes a photo of the driver as well before the car arrives.
