Small Business Column: Edward McCloskey, CEO of Waterwipes.

In this week’s Q&A Kehlan talks with Edward McCloskey, CEO of Waterwipes. Waterwipes, a chemical-free baby wipe, is currently being promoted across Ireland and the CEO talks about what it takes to build the brand.

So what are Waterwipes and how did all begin?

Waterwipes are made by Irish Breeze Ltd, a company I started about 20 years ago. In the beginning we made cotton wool and soap products and Waterwipes is another skincare product but very different to anything on the market or in the world.