Ryanair aims to double business traffic following partnership with Travelport
The deal with Atlanta- based Travelport will help drive Ryanair’s corporate passenger total to about 36 million from 18m, chief marketing officer Kenny Jacobs said yesterday.
The multi-year deal is the first of its kind signed by Europe’s No 1 discount carrier in a decade and aids chief executive Michael O’Leary’s push to boost customer appeal, Jacobs said. Ryanair will also roll out a new website, mobile boarding passes and a smart-phone app over the coming three months to help streamline the booking and travel process.
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