Distillers boss warns against ban on alcohol sponsorship

Cork-distilled Jameson whiskey has been one of the most successful brands ever taken over by Pernod Ricard, becoming the second largest brand in the drinks company’s cabinet.

However, the chief executive of Irish Distillers, which owns Jameson, warned against banning alcohol sponsorship.

Sales of Jameson whiskey continue to show strong growth, recording a record 4.2 million cases of whiskey sold in the year to June.