Fruit juice is big business

WHAT have apple trees, the Celtic Tiger, James Joyce, and innovative food products got in common?

A lot, if you happen to be Maurice Gilbert, a former builder from Martinstown, Co Limerick.

Along with prominent businessman Gerry Murphy, he is the co-owner of Ballyhoura Apple Farm at Clashganniff, near Churchtown in North Cork, which produces a large range of unique and award-winning apple products.