Britvic set to put fruit drink back on shelves

Britvic has said that the market “re-entry” plan for its Fruit Shoot product in Britain and mainland Europe is “on track”, following a product recall in the summer which severely hampered the group’s full-year profits.

The international soft drinks producer yesterday reported an 18.8% fall — in constant currency terms — in pre-tax profits, for the 12 months to the end of September, to £84.4m (€104.6m).

Poor summer weather and the partial suspension of Fruit Shoot, after a faulty cap gave rise to health fears, significantly impacted on group performance.