Chinese visitors could boost tourism

Ireland should be targeting affluent Chinese holidaymakers, a move which could have significant potential for the tourism industry here.

That’s according to the keynote speaker at a tourism seminar which will be held in Shannon next week.

Jim Paul, who has responsibility for China in his capacity as head of developing Markets for Tourism Ireland, said: “Shopping, dining and sightseeing are the three most popular activities for affluent Chinese people travelling abroad. Visiting historical places and theme parks are next in line for outbound Chinese tourists.”