Jameson ‘one of Ireland’s great export successes’

GLOBAL sales of Jameson Irish Whiskey grew by 9% in volume terms and 12% in value in the last year, with the Irish Government’s 20% cut in excise taxes helping domestic sales.

The brand was one of the strongest performers for French drinks giant, Pernod Ricard – which ultimately owns it, via its ownership of Irish Distillers – in its latest financial year, to the end of June.

In all, 2.92 million cases of Jameson were sold during the period in question, with double digit growth evident in 24 of the 100 or so markets in which it is sold.