Loyaltybuild launch Finnish partnership

Loyaltybuild, an Irish-owned Loyalty Marketing Company headquartered in Ennis, employing 70 people, has started a partnership with Nordea Bank in Finland.

Nordea is the largest financial services group in the Nordic countries. The programme, Korttiloma (meaning Card Holidays) will be marketed to Nordea’s cardholders. Loyaltybuild often links with government tourism departments and agencies to support its programmes for example in the Irish market. The programmes are supported by Fáilte Ireland and the Northern Ireland Tourist Board.