Text voting firm Xiam sells for €21m

XIAM, a Dublin-based technology company, has been sold for €20.8m.

The company, which provides the text message voting service for the RTÉ show You’re A Star, was bought by the US-listed telecoms giant Qualcomm.

Xiam has an existing relationship with Qualcomm having signed an agreement last year to supply the company with its My Personal Offers System technology to target individuals with personalised advertising over mobile phones.