Jameson the toast of drinks giant

A €40 million Jameson Irish whiskey advertising and marketing spend is helping to maintain the brand - associated with both Dublin and Cork - as one of the fastest growing whiskies in the world.

Jameson’s continuing success has fuelled speculation, however, that the company might be forced to expand production at its Midleton, Co Cork distillery or even move to a new location to keep up with growing demand.

Last night, Irish Distillers denied such rumours.