Eircom re-enter mobile market

EIRCOM is set to spark a price war in the mobile phone market after announcing its €420 million takeover of Meteor yesterday.

Eircom said it will be looking to double Meteor's customer base to more than 800,000, 20% of the overall market, in the next three to four years.

The company has set its sights on the lucrative bill pay customers of its rivals Vodafone and O2. Just 2% of Meteor's customers pay monthly bills compared to 27% at Vodafone.