Malaysian Airlines renames 'before you die' marketing campaign

Malaysia Airlines has renamed a promotional campaign asking people what countries are on their “bucket list” to visit after acknowledging it was inappropriate given the two deadly disasters it has suffered this year

Malaysian Airlines renames 'before you die' marketing campaign

Malaysia Airlines has renamed a promotional campaign asking people what countries are on their “bucket list” to visit after acknowledging it was inappropriate given the two deadly disasters it has suffered this year.

A bucket list is a term used to describe a list of activities that people want to do or places they want to see before they die.

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