Obama team to ‘focus on positive’ as they up spend

President Barack Obama’s re-election team plans to spend $25m (€19.15m) on advertising this month, a dramatic escalation of its media presence in a handful of states that could determine the outcome on Nov 6.

Campaign adviser David Axelrod announced the new figure yesterday. He said the campaign intends to provide a positive message about Obama’s candidacy, but will respond to negative ads from Mitt Romney, the all-but-nominated Republican challenger.

Obama’s campaign released a new ad yesterday portraying America as on the rise and urging voters to stick with the president.