Toffees cut ticket prices

Everton have cut their ticket prices by £1 following the British government’s decision to reduce VAT.

Earlier this week the British Chancellor Alistair Darling unveiled a series of measures in his pre-Budget report that he hopes will help to boost the ailing economy, including a VAT cut from 17.5% to 15% for 13 months.

Everton officials have responded by revealing that any ticket purchased on or after Monday, December 1 for games at Goodison Park will be at a new reduced price.

Acting chief executive Robert Elstone said: “We are very conscious of the economic climate and the potential for tough times ahead and felt it was right that the club go beyond the VAT impact and pass on a greater saving to the fans.”

Half-season ticket prices will also change to reflect the new rate of VAT from the start of December.