World Cup jerseys to be tailored to each individual country
The uniforms of this year’s World Cup teams are as varied as the 32 countries they represent, almost all carrying a distinct look. It’s a change from recent years, when major manufacturers devised patterns and merely changed the colours to adapt to the country.
Bigger federation badges, pinstripes and gold piping are some of the changes. Adidas, Nike and Puma are trying to meld tradition, national honour and their own brand identity into shirts, shorts and socks for the fields of Germany.