Sale media guru axed for fan blast

Sale Sharks have been lurching from one crisis to another this season and the festive season saw no let-up as the Aviva Premiership club fired a social media executive.

Holleh Nowrouz, 26, who was responsible for the club’s social media output, enraged Sale fans by calling them “absolute f***wits”. The post, made on her personal Facebook page back in October but which could be seen by all users of the social network, was discovered by a fan in the aftermath of the side’s 62-0 Heineken Cup defeat to Toulon.

The post read: “Oh, the joys of managing a sport club’s social media when we’ve lost the last 7 Premiership home games. To the Sale Sharks fans who comment about the club needing to spend less time blogging and tweeting and more time coaching, the staff who create content for the website and social media platforms are not the same members of staff who coach the team. You absolute f***wits.”