At The Races agree new Irish deal

At The Races, along with partner SIS, is to retain the media rights to Irish racing after agreeing terms for a new deal with Horse Racing Ireland and the Association of Irish Racecourses that will cover the period from January 2014 to December 2016.

Under the terms of the new agreement ATR will have exclusive, cross platform, non-LBO media rights worldwide to all Irish fixtures. SIS retains all domestic and international betting shop rights under the terms of its current contract with HRI.

As part of the new partnership, ATR has offered HRI/AIR the opportunity to take up a seat on its board.