Rory McIlroy tops Tiger Woods and earns $15m from PGA's Player Impact Programme

The PIP, introduced in 2021, was designed to reward players who generate the most interest in the PGA Tour, with metrics such as Google searches, news article mentions and social media reach taken into account.

WINNER: Rory McIlroy

Rory McIlroy has edged Tiger Woods to the PGA Tour's $15m prize for generating the most public and media interest this year. 

McIlroy pipped the 15-time major winner to top spot on the tour's 'Player Impact Programme' (PIP). Woods won it in 2021 and 2022 despite his injury-hit playing schedule.