Canavan is one of C&C stars

TYRONE’s legendary forward Peter Canavan is expected to be one of the 10 GAA stars unveiled this morning in Croke Park to spearhead an innovative marketing campaign by C&C.

Organised by the Gaelic Players’ Association, the deals signed with each of the players go beyond a simple endorsement according to the head of the GPA, Dessie Farrell.

“Further to what has already been reported, this deal is not just an endorsement deal. There is more to it than that, details of which we will announce at the press conference.”