Letters to the Editor: ‘Joy of connection’ ad sends the wrong safety message

Sea swimming is a wonderful thing but safety measures must be adhered to. File picture

Vodafone’s Christmas Day swim video advert delivers the wrong message. An elderly gent collects his friend for the swim at the Forty Foot, Dublin.

As the driver reverses onto the busy road, the passenger distracts him with his mobile phone, on a video call to the passenger’s granddaughter abroad. The Road Safety Authority (RSA) appeal to stay off mobile phones while driving counts for nought with these giddy seniors.