No side is causing public confusion

THERE was a controversy recently where the promoters of a new movie took the quote of an Irish film critic and used it to promote the new release.

It was printed in large lettering on the sides of buses and on posters across the country.

It is standard practice, so why the controversy? Well, it turned out the critic hated the film, and the words used were lifted out of context and presented as a warm-hearted endorsement.