Sophie Morris’s Asian Mango Salad

WITHOUT question Farmers Markets are one of the best places to trial a food product.

Set up a pretty stall, then offer your customers a taste of your creation with a smile — watch the reaction, if they buy, great, but more importantly wait and see if they come back for more next week.

This is by far the best market research — it’s free and better still you get lots of direct feedback and suggestions for ways to tweak it and maybe some new flavours.