Bullying initiative - We can all learn from ad campaign

FROM the classroom to the workplace, bullying and racism can have traumatic repercussions on the intended victim.

Ranging from teasing, to sarcasm, name calling, silent intimidation, or direct physical assault, whatever form it takes be it in the playground, the shop floor, the office, or on the internet, the personal cost can be devastating.

Unfortunately, if bullies are allowed get away with harassing their peers at an early age, they can go on to employ the same tactics in later life.