Cork 2005 to act as ‘carrot’ to attract new wave of tourists

CORK’S designation as Europe’s cultural capital will be vital in attracting tourists to Ireland this year, an industry meeting was told yesterday.

The Cork/Kerry region has been matched with Italy and Germany as part of a marketing initiative to boost tourism in 2005.

Maura Moynihan, chief executive of Cork Kerry Tourism, said Cork 2005 will act as a “new carrot” to attract visitors.