TikTok's 'addictive design' breaches EU law, commission says

TikTok's 'addictive design' breaches EU law, commission says

'By constantly rewarding users with new content, certain design features of TikTok fuel the urge to keep scrolling and shift the brain of users into autopilot mode, the European Commission said.

Social media platform TikTok is breaching EU laws through its “addictive design” and does not adequately assess how it could harm the physical and mental wellbeing of its users, the European Commission has said.

Furthermore, it has formed the view TikTok “needs to change the basic design of its service”.

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