Crackdown planned on use of loyalty cards to buy discounted alcohol

Some supermarkets allow customers to buy items, including alcohol, at a reduced price if they use their loyalty cards. Picture: Sasko Lazarov

The Government is set to crack down on customers using supermarket loyalty cards to obtain discounts on alcohol.

While existing laws prohibit using loyalty card points to purchase alcohol, further regulations are now planned for their use to buy cut-price booze.