Campaign urges public to be ‘media smart’

A new public awareness campaign launched to coincide with European Media Literacy Week (18-22 March) has been unveiled to encourage people of all ages to check that information they see, read or hear across any media platform is reliable.

Evidence cited by those leading the campaign shows that 83% of Europeans think so-called fake news — a term popularised by US President Donald Trump — is a threat to democracy. A further 63% say they come across fake news at least once a week.