A dog’s life: Pup owners sought for major study to track 'lifestyles' of 10,000 dogs

It may sound like jargon describing a particularly brazen population cohort, but Generation Pup has nothing to do with stratifying society according to birth years.

It is, in fact, an ambitious research project, billed by its backers as having “the potential to be the largest study of our canine companions of this generation”.