What a deal: €1 donation plan lets shoppers help children at risk of homelessness

A new fundraising initiative is giving every shopper in the country the chance to donate €1 to help children in or at risk of homelessness.

The One for Ireland campaign has issued 10,000 unique barcodes to 1,400 retailers around the country, meaning shoppers can be asked at the tills if they want to make a donation. If they decide to do so, the barcode is scanned and the euro is added to the shopper’s bill.

The fundraising drive is being carried out in collaboration with the Irish Youth Foundation and is the brainchild of Max Doyle from Kinsale, Co Cork.