Creedon’s ‘Wild Atlantic Way’ is Cannes-bound

RTÉ bosses will take Creedon’s Wild Atlantic Way with them when they travel to Cannes on the French Riviera in October to sell new programmes on the international market.

Marché Internationale de Programmes Communications (International Market of Communications Programmes), or MIPCOM, is geared towards the television industry. The annual trade show is attended by representatives of television studios and broadcasters who use the event as a marketplace to buy and sell new programmes and formats for international distribution.