1,000km cycle from Cork to Geneva to raise blood donation awareness

A group of cyclists — including RTÉ’s southern editor Paschal Sheehy — will today set out on a gruelling 1,000km trip from Cork to Geneva to raise awareness about the importance of blood donation.

The 2015 Blood4Life Cycle 2015 aims to arrive at the headquarters of the World Health Organisation by Sunday, June 14 which is World Blood Donor Day.

The volunteers who have trained for months for the cycle are hoping that their efforts will raise awareness about the importance of blood donation, and will in turn encourage people to become blood donors if they can.