Kerry needs to up its game to get ‘fair share’ of tourism business

Traditional visitor haven Kerry is faced with a major challenge to reach the top of the tourism ratings.

Growth in Dublin’s popularity is severely hitting the far south-west and Kerry is now in fourth position for visitor numbers behind the capital, Cork and Galway.

Members of Kerry County Council were surprised to hear yesterday that the Kingdom is not a premium tourist county, though tourism is one of its main industries, with 10% of its labour force employed in hotels and guesthouses.