Car salesmen ‘more trusted’ than food makers

Car salesmen are now more trusted than food manufacturers in the wake of the horsemeat scandal.

According to the annual RepTrak study by Corporate Reputations, the automotive industry is now the most trusted, admired, and respected sector in Ireland and enjoying the greatest amount of support, followed by computer firms.

BMW was found to be the most reputable organisation in the country in the minds of consumers. The company was also recently named as the world’s most reputable company in the Global RepTrak 100 study — the world’s largest study of corporate reputations.