Anti-ageism campaign posters offensive, says FG

FINE Gael has called for the immediate removal of “offensive and inappropriate posters” which form part of a state-sponsored campaign to combat ageism.

The Health Service Executive, the Equality Authority and the National Council for Older People launched the posters as part of the “Say No to Ageism Week”, which runs until Friday.

The posters depict four older people, each of whom has a word such as “burden”, “grumpy” or “useless” printed across their face. The last image is of a young person who, by contrast, has only their name and no stigmatising labels printed across their face.