National radio audience drops 3%

LATEST JNLR figures show local and regional radio stations have won over an extra 75,000 listeners, while national radio stations have suffered a 3% drop in overall audience reach.

National radio audience drops 3%

The figures measure the total number of over-15-year-olds who listened to radio at any time on the average weekday during the six-month period of October 2003 to March 2004, compared to the same period in the previous year.

While the figures showed overall radio listenership was up slightly from 86% to 87%, those listening to RTÉ’s three commercial stations and Today FM fell by 3%.

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