BMW Connected launches this month

With the launch of BMW Connected this month in selected European markets, the company says it is bringing out an all-encompassing digital concept covering every aspect of personal mobility.

Using a platform called the Open Mobility Cloud as a basis, BMW Connected integrates the vehicle into the user’s digital life via multiple touchpoints, such as an iPhone or Apple Watch.

The first version of BMW Connected focuses on journey management for the vehicle. It features digital products and services designed to simplify day-to-day planning of driving routes and appointments.