Luxurious motoring from the Ford Mondeo Vignale but a sales challenge

Let me say at the outset that the Ford Mondeo Vignale is a fine car and one which would happily find a home in many Irish driveways, simply based on its’ looks, performance, the level of luxury on board and the servicing package which comes as standard with each and every car — and that’s for the lifetime of the vehicle, not simply for a defined period.

That said, though, I am a little confused by the Vignale on a number of levels.

Fine and dandy as it is in so many ways, it appears to be a car which Ford wishes to see kicking down the door of the premium car segment with little regard for the niceties of polite society or, for that matter, the hard earned plaudits of the existing contenders in this market from such as Mercedes, Jaguar, Audi, Lexus and BMW.