Audi look to sell 2 million cars by 2020

Audi expects to sell more than 1.7 million cars in 2014 even as sales momentum in some emerging markets slows, Chief Executive Rupert Stadler said.

Audi delivered 1.01 million cars in the first seven months of the year, ahead of Mercedes-Benz, which sold 913,500, but behind rival BMW with 1.02 million deliveries.

"The driver of sales were the established economies, not emerging markets, with the exception of China," Stadler said at the launch of the TT coupe.

One market in which Audi has seen a weakening is Russia, where a geopolitical crisis has rattled markets.

The Audi executive reiterated the company's goal of selling 2 million vehicles a year by 2020.

Sales are expected to receive a boost when Audi launches a next generation of its TT Coupe, followed by a convertible version, Stadler said.

Audi will also start renewing its larger cars, the A5, A6, A7 and A8 limousines when it launches a new modular assembly kit, known as MLB, next year, Stadler said.