Audi A6 Quattro

It seems like an age since I’ve driven an Audi — apart from my wife’s. Audi has been busy with the establishment of its flashy new, slimmed-down sales network. It has also been locked in a battle of hearts and minds with BMW and Mercedes for the top slot in the premium segment.

That being the case, you would have thought that Audi’s PR machine would be ramping up its act to keep the Irish motoring hacks on-side, but apparently not.

The Audi machine appears to be independent of the well-oiled Volkswagen operation, which is militarily efficient by comparison.